Therefore, your content is the

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Ming , like every marketing strategy. Today, content walks alongside the consumer and is no longer a way of advertising but rather of educating the market, creating affection and gaining people's trust. Ebook Content Marketing Starting a content strategy can be easier than you imagine. Download the ebook! The new content marketing After nearly a decade of definitional distortion, I think marketers need to start talking about content marketing a little differently. It's clear that most brands have matured in the way they think about content. If brands historically used their blogs to increase awareness, now is the time for content to be applied to the

entire marketing funnel . The fundamentals of storytelling Iran WhatsApp Number Data can still create demand generation, sales activation and retention. If we select the tactics that the modern marketer has to choose from, we see that each of them improves when the content is made and improved. New technologies and the role of content With the changing role of content, combining new technologies with that strategy has never been so true. Let's think, for example, of voice assistants as a new sales opportunity channel. With intelligent search, search engines seek to understand the intent of the search and only provide one result for the user's question.





For example, if you ask "what is digital transformation?" to Google Assistant, it will offer you the most relevant and reliable result through the selection of fragments, which in this case was the content marketing blog. Features Snippets, or answer boxes, are direct and succinct answers to a keyword search. It is about responding directly to the reader's search intention without them visiting a page. Therefore, your content is the answer to the questions asked in Google Assistant. This is incredible as they are the next emerging technologies in society. Here in Brazil